A LITTLE ABOUT US
Affirm I Am, LLC, founded and owned by Alana Griffin, exists to empower, inspire, and uplift individuals, especially youth, through the power of positive and wearable affirmations.
Born from Alana’s daily ritual of speaking affirmations with her sons, Affirm I Am was created to help children embody the leadership, courage, and pride of our ancestors. Each shirt features an affirmation and honors a living or past ancestor, turning everyday clothing into a tool for healing, empowerment, and identity-building.
Our vision is a world where every child and adult walks boldly in the strength of their ancestors, fully embracing their identity, purpose, and power, one affirmation at a time. Our future is grounded in daily practices of pride, self-love, and healing, woven into each piece we create to lift generations to thrive, lead, and heal.
Founded and owned by Alana Griffin | Pittsburgh, Pennsylvania
New Arrivals
Kid Hoodie
Ultra-soft hoodies for kids who love comfort. Simple, cozy, and made to feel good all day
Youth Jersey
We sell lightweight, breathable jersey tees made for everyday comfort. Soft feel, easy fit—just right for you. Click on the Shop Now button to select yours.
